PlayMaker Loves Sports. And Data.
A SportsTech company building analytical tools for clubs, agents (humans and robots), media and fans.
- Clubs Find the next signing Scouting shortlists, opponent breakdowns and squad data for clubs, academies and agencies. Explore
- Sportsbook Price every minute Odds models, live football feeds and engagement mechanics for betting operators. See models
- Media Publish the story behind the stat Embeddable visualisations and match content built for editorial deadlines. Preview
- Broadcast Go on air with the data Studio-ready analytics and graphics, refreshed while the match runs. Book demo
- Betting analysis BetBuilders Advanced statistical analysis as a basis for football bets. Open app
- Fantasy Get the edge in your fantasy league Fantasy analysis tools with player projections, fixture swings and transfer picks so you beat your league to every move. Play now
- Analytics Watch football like an analyst The same match models, xG timelines and player profiles our clubs use, open to anyone who wants the numbers behind the ninety minutes. Get access
Who we help
PlayMakerAI for agents
For agents, staying on top of the transfer market means tracking player development and performance accurately, every day.
Are you an agent working with agents? Then you have come to the right place. Connect our MCP server to the AI agents you already use and ask about a client's minutes, form or closest comparable players in plain language. The answers come from the same data sporting directors work with.
Get API & MCP accessObjective data over bias
Replace subjective opinions with objective statistics across every scouting evaluation you run.
Scout more, faster
Search every league we cover on the KPIs you choose, and get through more players in less time.
Numbers a club recognises
Back your case for a client's development and market value with the data sporting directors work with.
Player reports for your clients
On-demand reports on your own clients: development, minutes, role and market context, ready to put in front of a sporting director or the player themselves.
MCP access in your own setup
Connect our MCP server to your own agents and tools, so the data answers questions inside the workflow you already have.
PlayMakerAI for agents
Need on-demand player reports or platform access for your roster? Get in touch.